Inappropriate Timing Spongebob Banner is a photoshop meme based on a bumper banner for the TV channel Nickelodeon featuring the character Spongebob Squarepants laughing with the caption “Up Next.” The popup banner is made with emotional scenes from various films and TV shows to mock poorly timed ads displayed in the lower thirds during broadcasts.
The banner was first shown in a scene from the sixth episode of the animated television series The Legend of Korra, which aired on May 12th, 2012. During the broadcast, as the charactor Korra was falling down from an arena, a banner ad of a giggling Spongebob Squarepants popped up at the bottom of the screen. The following day, an animated GIF of the scene was posted on the Korravangelist Tumblr blog with the description . Korra could have died.” Within three weeks, the post received over 16,201 notes.